Category 广告日常优化 OPTIMIZATION

如何做广告测试

Facebook-如何做广告测试

学习如何使用Facebook测试工具,多变量A / B测试简便方法之一,创建阶段就向广告中添加多个广告组或广告元素变体,这样之后就不必再进行复制了。


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优化常见问题2

Facebook-广告优化常见问题2

Facebook广告优化常见问题,教你如何攻破广告评分太低,广告投放策略、如何推广方案,费用优化你的广告来得到更低的成本. 广告投放教程


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素材优化

Facebook-素材优化

facebook广告素材如何优化?正确使用广告素材,广告文案多组素材,时段投放,广告版位测试广告素材优Facebook广告


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广告测试的规则

Facebook-广告测试的规则

最佳Facebook广告测试策略,提升测试是一种将用户进行分组对比,以了解Facebook 广告的因果影响的试验。


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版位优化

Facebook-广告版位优化

Facebook 提供多种不同的广告格式,图片、视频和轮播广告等选择Facebook广告位将决定您的广告实际显示在何处以及在哪个平台上。


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优化常见问题1

Facebook-优化常见问题1

Facebook账号的常见问题,如何选择广告投放优化目标,账户细分、数据测试和投放优化思路又该如何设置?


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受众优化

Facebook广告受众优化

Facebook广告需要对受众人群进行优化,启用受众优化,更了解合适的人看到你的广告,利用受众分析工具去分析,多个受众用相同的素材进行投放,


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优化的关键因素

Facebook广告优化的关键因素

Facebook广告营销目标就是指广告主希望用户在看到广告时采取的行为,找到适合自己的目标受众是facebook广告优化的关键因素之一。


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