Category Shopping购物广告操作教程

Google shopping广告介绍及优势,购物广告原理及制作流程讲解。

Shopping购物广告的呈现样式,相对关键词广告的她的优势点,购物广告的投放原理及制作流程知识讲解。


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Google shopping广告政策及产品设置+网站的要求。

这节课程会讲到:Google shopping购物广告对产品详细页,电商网站需要填写的信息,购物广告政策要求。


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现场创建我们的Google Shopping广告。

这节课程我们利用一个新的广告帐户来创建我们的Shopping广告(产品分组,Shopping广告审核,通过Google Ads查看Google Shopping数据)


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如何通过Google ads帐户来投放您的Google shopping广告。

当Merchant Center产品数据通过审核后,我跟大家来讲解如何通过Google ads来创建我们的第一条Shopping广告(Shopping广告否定关键词添加,优化我们的Google shopping广告技巧,访问数据分析,优化购物流程,利用再营销提高广告成效)


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Merchant Center商家平台设置实操。

Google Merchant Center基本设置(配送服务,运费设置,销售税,shop […]


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Google Merchant Center帐户的功能介绍

登陆:https://merchants.google.com 讲解如何验证网站所有权,Google商品数据中心完善,Google Feed产品上传,Google Feed表格上传,帐户权限的分配。


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注册Merchant Center帐户并关联我们的shopfiy网站和Google Ads帐户

登陆:https://merchants.google.com注册Google Merchant Center帐户并关联我们的shopfiy网站完成产品对接,并关联我们的Google Ads广告帐户。


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